Not wanting to be left out of all the fun and frolics of that big sporting event happening in the capital city, ESM decided to get on board with the Olympic spirit. Whilst EngageSportMode wasn’t at the opening ceremony/Victorian Farm the Musical which happened last night, it can at least add some tenuous related car-based writing to the copper cauldron. Though with less geese, and certainly with less Paul McCartney (thank God).
As you may, or may not, know BMW is heavily involved with London 2012. Due to its heady position as official automotive partner, BMW is offering 4,000 vehicles to chauffeur athletes and VIPs around. The company was also responsible for the vehicles which followed the Torch Relay, including ones decked out in a blindingly bright gold wrap.
Unfortunately for those who live in Cheshire, BMW doesn’t actually offer an actual gold wrap off the shelf. Though if you live in Dubai or similar and have enough money, I’m sure they’ll be happy to oblige. So, to make the Olympic dream a bit more achievable, ESM decided to browse the BMW model list and pull out the actually obtainable models with a winning theme and colour scheme. And by winning, I mean the latest offerings from Bavaria which have won the prize for steering as far away as possible from what BMW used to be about; something previously touched on. Continue reading