Ned Jasper – Friday Video – What makes a good car advert?

With one of the best car adverts of late banished from our TV screens, Ned takes aim at those making, and scrutinising, those commercials. Nowadays, you’d be hard pushed to go out and not find an example of health and safety. We drive our cars with seat belts, airbags and countless electronic systems which prevent…

Friday Video – No Fooling

As the post goes live it’s April Fools’ Day, which means the press offices and PR departments of car companies have been in overdrive trying to find the wittiest way of plugging their products. Nissan – Alive (2016) from Alessandro Paccianiâ„¢ We’ve covered these efforts before on ESM but, instead, this year we’ve decided to take…