New – 2014 Mercedes-Benz S 63 AMG Pricing Revealed

Mercedes-Benz UK has announced the prices and specification for its new flagship saloon, the S 63 AMG. So, just how big a mortgage will you need for the biggest Benz?

S63 AMG 001

£119,565 is the magic number if you want to place the 585 bhp, 2 tonne, super saloon on your driveway come the end of the year. At a price to rival most new-build starter homes, you might welcome the fact that the bi-turbo 5.5 litre V8 manages an official 27.9 mpg.

S63 AMG 002

Although, realistically, if you’re buying something like the S 63 AMG fuel-consumption isn’t likely to be top of your agenda. Performance, such as 0-60 mph in 4.4 seconds and the, ubiquitous, limited top speed of 155 mph may be of greater concern. However, the headline figure is likely to be the 900 nm of torque. That equates to 663 lb-ft in ‘old money’ which is enough to destroy the 285/40 R19 rear tyres in a few dramatic seconds. You can’t help but wish that the engineers in Affalterbach had managed to release a tiny bit more twist to give it 666 lb-ft instead. Perhaps that was the absolute maximum the AMG Speedshift MCT seven-speed gearbox could take.

S63 AMG 004

In terms of other demonic numbers, the 155 mph top speed can be upped to 186 by way of a £2,760 Drivers Package option. It’s a lot of money for what is, most probably, ten seconds work to reprogram the ECU, but it does come with the added bonus of a place on the AMG “Power and Passion’ event. This aims to teach buyers just how to utilise the performance of their ginormous four-door on track; a sight surely worth the asking price alone.

Just don't look directly at it the smiling face...
Just don’t look directly at it the smiling face…

More options can be ticked in the form of the £5,000 Exterior Package which adds a range of carbon fibre adornments to your S 63, whilst the costly £7,090 ceramic brake package may be the best use of 6C on this AMG. Unfortunately the Mercedes-Benz press release makes no mention of steering wheel options, meaning you may well be stuck with the sinister looking two-spoke affair. Console yourself with the standard-fit Burmester Surround Sound System, which includes a pleasingly old-skool 6-disc autochanger.

In terms of rivals, the S 63 AMG finds itself in a strange hinterland. It clearly outguns anything the equivalent BMW or Audi can offer, yet loses out on performance to the Porsche Panamera Turbo (0-60 mph in 3.9 seconds with the Sport Chrono Pack). Admittedly, whilst the Porsche may be some £12k cheaper, it isn’t as limousine-like as the S 63, nor is the much more expensive Aston Martin Rapide S.

Essentially, the S 63 sits in its own market for vast, leather-clad, dragsters that cost as much as a small house. A fact the world is a slightly better place because of.

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